Your clients are demanding branding, buzzing, publicity, exposure, public relations -- they are obsessed with going viral. You are responsible, personally and professionally to set the example.
In these times of increasing societal ADHD, information overload, sensorial hyperstimulation, defensive desensitization, and search engine dynamics, you must define yourself (in a paragraph or less) in terms of what you do, how you do it, and for whom you do it. Secondarily, you must define yourself in terms of your title or affiliation with an organization, plus a brief description of what that organization does.
The key to doing this is to be highly word-efficient and focused. You must be a laser in a world of blurred and flashing lights.
There are some tips offered with regard to this in two-tiered self-promotional magic in my Reason Out Of Randomness Blog. Just click on: http://wp.me/p1hTtg-gW .
Faithfully,
Douglas E Castle
Chairman
TNNWC Group, LLC [Management Consulting Services]
MAD MARKETING TACTICS™ !
Get MAD... Get CRAZY... Get MOVING... Get ATTENTION!
Visit us at http://MadMarketingTactics.blogspot.com
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