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Tuesday, August 23, 2011

Video: Flash Messaging In A Box

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If a picture is worth a thousand words, then an embedded video is worth several million. Brief video presentations (usually with audio tracks are rapidly displacing text alerts, fixed images, and the nearly-extinct mode of communication and messaging referred to as email.

Videos done as PowerPoint presentations, slide shows, animated graphics and YouTube live footage (even on a limited budget, you can work wonders with your webcam if you know how to center and focus, and provided that you are not prone to tremors) are excellent for two reasons:

1) They engage several of the senses simultaneously to facilitate faster, more memorable and highly efficient communications; and,

2) They offer an incredible opportunity for embedding all manner of subliminal messaging, to further heighten the effectiveness of the presentation.

A brief article excerpt follows for your information. After you read it, please hit the "BACK" button and return to this page -- Sadly, Feedburner will not permit transmittal of some of the video images which I've embedded for your entertainment at the end of this posting, but I have, where possible inserted hyperlinks so that you may access them directly from the RSS feed. What is probably best, however, is if you go to the blog itself to see the videos right here.




First, the excerpt:
####
  • Video killed the text e-mail star
    Text can't compete with video when it comes to conveying emotion, so businesses should consider using video e-mails to attract new customers, Farhan Niazi writes. Using YouTube to embed a video in a Gmail message can get the job done for free, while paid options can streamline the process, he writes. SmallBizTechnology.com (8/18)
####

And now for some embedded commercial video pleasure:


http://www.youtube.com/watch?v=7QKmhMBNVns&feature=related




AND NOW: A Completely Fictional Headliner About Douglas E. Castle Produced By Nonexistent British Director Nigel Carruthers III.




P.S. This "slideshow" was free, but I would have easily paid three times that much!
http://widget-e3.slide.com/widgets/slideticker.swf

Actions:

1) Start embedding videos in your other media...blogs, status updates (via links), websites, newsletters and emails [where technologically possible]

2) Post your videos independently to all of the video media, such as YouTube, SlideShare, Flickr and a whole bunch of others for additional exposure and empressions. Need a list of video posting media? Google search: Post+My+Videos ... or Video+Posting+Sharing+Media.

Engage more of your audience's senses for a more meaningful and memorable experience -- go video. I'm even thinking of producing a series of very low-budget videos about Mad Marketing Tactics! Spielberg started small...

Douglas E Castle

http://aboutDouglasCastle.blogspot.com
http://www.tnnwc.com



MAD
MARKETING
TACTICS™!

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