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Showing posts with label video avatars. Show all posts
Showing posts with label video avatars. Show all posts

Tuesday, March 27, 2012

MEMES: Increase Backlinks And Traffic. "Heavenly Hashtagging"

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This is a pertinent image of Dawkins and memesThis is a pertinent image of Dawkins and memes (Photo credit: Wikipedia)Your first question should be, "What, exactly, is a meme?" Your second question should be, "Could you give me several examples of memes?" And your third question should be "How can I utilize memes to build blog and website backlinks and increase traffic?"

We at The Mad Marketing Tactics Blog (we actually have a secret slogan, soon to be incorporated into a graphic meme which is... Get MAD... Get CRAZY... Get MOVING... Get ATTENTION! 


1) But what exactly is a MEME?

According to Wikipedia, a wonderful and underfunded source of information...

"An Internet meme is an idea that is propagated through the World Wide Web. The idea may take the form of a hyperlink, video, picture, website, hashtag, or just a word or phrase, such as intentionally misspelling the word "more" as "moar" or "the" as "teh".

The meme may spread from person to person via social networks, blogs, direct email, news sources, or other web-based services. An Internet meme may stay the same or may evolve over time, by chance or through commentary, imitations, parody, or by incorporating news accounts about itself. Internet memes can evolve and spread extremely rapidly, sometimes reaching world-wide popularity within a few days.

Internet memes usually are formed from some social interaction (Rage comic or reaction faces), pop culture reference (Xzibit in "Yo Dawg" or Bear Grylls in "Better drink my own piss"), or situation people often find themselves in (Socially Awkward Penguin or Futurama Fry / Not Sure If X).

Many memes also come from video games (such as the "arrow in the knee" from The Elder Scrolls V: Skyrim). For researchers it's hard to track down the birthplace of memes due to their viral nature, as well as the high chance of the meme spreading to the major websites nearly instantly.

Their rapid growth and impact has caught the attention of both researchers and industry. Academically, researchers model how they evolve and predict which memes will survive and spread throughout the Web. Commercially, they are used in viral marketing where they are an inexpensive form of mass advertising."
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NOTE: Of course, if the above thesis was too complicated (or too boring) for you to understand/endure, Timmy's Uncle Bart gives this very simple definition:

"An internet phenomenon or a meme is an image, video, phrase or simply an idea that spreads from one person to another seemingly for no logical reason at all. When people see a meme, no matter how silly it usually is, they find it amusing for one reason or other and forward it to their friends; soon millions of people know about it thanks to how fast the information can spread online and the viral effect. That's the whole doggone ball o'wax, Timmy! Now go get me a root beer, nephew."

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2) Could you give several examples of MEMES?

Why of course! We'll even vary them in terms of types, styles and sources so that you'll have a good picture. Her are some examples of memes and links to examples of memes. All we aks (in New Yawk) is that if you visit a link, that when you've finished devouring all of the content there that you hit your browser's "BACK" button and return to continue reading this article. Really....we don't ask for much.

http://www.ranker.com/list/the-50-greatest-internet-memes-of-2011/williammtx

http://www.squidoo.com/top-10-internet-memes

http://knowyourmeme.com/memes/subcultures/inception


Memes truly are very simple, easily generalized, broadly applicable words (spelled correctly or inkorekly), pictures, word-embedded pictures and symbols. They are easily transmitted, require minimal translation and were probably created for internet use by the same geniuses who created emoticons. Favicons are a whole different matter.

3) How can I utilize MEMES to build blog and website backlinks and increase traffic?

Now we're getting down to business! Let's address the ways in which you can utilize MEMES to build blog and website backlinks and traffic... and there are quite a few...just insert the search terms: Memes+Increase+Website+Backlinks+Traffic into your Google search engine and you will wind up with a veritable cesspool roiling with imaginative possibilities.

Now, as a special bonus for coming to visit this site, I offer you (with head bowed, revealing male pattern hair loss) a free meme (a #freememe) to experiment with and to propagate:



CLICK HERE TO GET THE JAVASCRIPT FOR THIS KILLER MEME - OR JUST SNAG THE PHOTO.

Douglas E. Castle for The Mad Marketing Tactics Blog


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Sunday, December 18, 2011

AVATARS! - Personal Branding Signatures

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A mini-video avatar, especially a memorable and humorous one, is a wonderful personal branding signature. It is a symbol for who you are and how you think (regardless of how non-mainstream or bizarre) - it is the essential business card, and is every bit as exciting and meaningful as the flag of a sovereign nation.

By way of example, while searching for (i.e., trolling the annals of Google with various search entry word combinations) a possible solution for a bothersome recurring glitch in my overloaded, outdated, treadmill-powered computer, I was blessed to stumble upon the nifty Star Wars-esque avatar of computer expert Mark McGookin, which accompanied his answer to my question.

Depending upon your perspective, you might find it (the avatar) either wacky, ironic, funky (being a RadioDAZZ advocate, I'll go with funky any day) or vaguely obscene. But regardless, it is memorable and mentionable. After all, Mark and his avatar inspired this brief but priceless (I still do not charge) article. And what's more, you've read it.

Every businessperson, artist, professional, entrepreneur, unindicted hedge fund manager, hairstylist and village idiot ( a dying trade - sigh!) must have a Personal Branding Signature - preferably a symbol or a nifty avatar.

Now have a look at the inspired and inspiring avatar of Mark McGookin, a rising star at Bytes.Com - I'll confess that I blew the avatar up from the postage stamp-sized original, and created a bit of resolution distortion, but so much the better:

markmcgookin

Think about how you'd like to be represented on a stamp-sized avatar. Your personal branding signature is as powerful as it is important. This Mad Marketing Tactics tip is dedicated to my newly discovered brother, Hong Chan
in Malaysia (a brilliant photographer), and my wonderful family here in the USA, or what remains of it (the USA, that is) nowadays...

Douglas E. Castle

[ The original personal branding signature - the business card."]Brief History: Civil War Pensions: The busines...


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